What Are the Applications of Information Technology in Business?

Applications of information technology (IT) in business focus on managing IT applications and using IT to create business competitive advantages. Such as business-IT alignment, IT economics, and IT driven organizational change. Today’s businesses rely more heavily on technology than ever before. From improved telecommunications to online payment options, most modern businesses could not function as effectively or efficiently without technology. Even the ability to accept credit or debit card payments at retail stores requires a complex system of bank exchanges and telecommunications in order to operate smoothly and reliably.

One of the main advantages of information technology is the ability for companies throughout many different industries to advertise their products and services via the Internet. Almost every website contains advertisements surrounding the site’s primary content. Often these sites feature links from which, with a single click of their mouse, people can find information about the company whose ad they have clicked on. By making information so easily accessible, advertisers may benefit from a much larger volume of traffic to their own sites and thus greatly increase the chances of someone taking advantage of their goods or services. Companies are able to communicate with or reach out to people all over the world, thereby increasing exposure to their ads without having to pay an exorbitant amount of additional advertising costs.

The developments of laptop computers and cellular phones have allowed anyone to work from anywhere. As technology enables us to make powerful computers smaller, we become free to travel or even exercise while still monitoring our businesses. People now have much greater opportunities to work from home, allowing daycare costs to be eliminated. Travel, once unfortunate but unavoidable interruption to the flow of work, now affords business professionals with an opportunity to catch up on aspects of their business while on an airplane or commuter train. Information can now be sent or received from practically anywhere and at remarkable speed.  Whereas once every company had to maintain enormous stockpiles of paper documents, technology has enables the modern business to minimize the amount of files they have in warehouse. Compact discs and hard drives are capable of storing large amounts of data and occupy very little physical space. A stack of compact discs a few inches high can now easily replace rows of filing cabinets.

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What Are the Applications of Information Technology in Business?