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Wednesday, July 6, 2011

Ten Top Tips For Successfully Setting Goals

 "Goals. There's no telling what you can do when you get inspired by them. There's no telling what you can do when you believe in them. And there's no telling what will happen when you act upon them." ~ Jim Rohn

Would you like to achieve positive results in your life and get what you really want? This tried and tested goal setting strategy is an effective way to set and achieve your goals. My Ten Top Tips are as follows:

• Write them down. By writing down your goals you are showing personal commitment and declaring your intention to succeed, as well as helping to clarify your thinking.

• Be specific. Write down goals that are specific, measurable and positive. Focus clearly on what you desire, not what you lack or want to get rid of from your life.

• Have a time limit. Set a date by which you will have achieved each of your goals. Otherwise, it's like starting a football match without having agreed when the game is to end!

• Think of the benefits. Think through all the benefits of achieving your goals, and write them all down. This helps you clarify why they are important to you, visualise and feel what it will be like to achieve them, check how committed you are to working on them - and all this will help energise and motivate you if the going gets tough.

• Consider options and obstacles. How many ways can you think of to achieve your goal? Evaluate the results and consequences of each. What could stop you or cause a problem? And what about subconscious obstacles? Complete this sentence several times to find out more – "I want to achieve (name your goal) but………"
"Goals. There's no telling what you can do when you get inspired by them. There's no telling what you can do when you believe in them. And there's no telling what will happen when you act upon them." ~ Jim Rohn
Would you like to achieve positive results in your life and get what you really want? This tried and tested goal setting strategy is an effective way to set and achieve your goals. My Ten Top Tips are as follows:

• Write them down. By writing down your goals you are showing personal commitment and declaring your intention to succeed, as well as helping to clarify your thinking.

• Be specific. Write down goals that are specific, measurable and positive. Focus clearly on what you desire, not what you lack or want to get rid of from your life.

• Have a time limit. Set a date by which you will have achieved each of your goals. Otherwise, it's like starting a football match without having agreed when the game is to end!

• Think of the benefits. Think through all the benefits of achieving your goals, and write them all down. This helps you clarify why they are important to you, visualise and feel what it will be like to achieve them, check how committed you are to working on them - and all this will help energise and motivate you if the going gets tough.

• Consider options and obstacles. How many ways can you think of to achieve your goal? Evaluate the results and consequences of each. What could stop you or cause a problem? And what about subconscious obstacles? Complete this sentence several times to find out more – "I want to achieve (name your goal) but………"
• Make a detailed plan. Having chosen your preferred way forward, identify all the actions you'll need to take. This breaks a seemingly big and daunting task down into manageable steps, enables you to plan what to do, prepare for problems, and reduces resistance to actually getting started.

• Identify resources. What skills, knowledge, ability and contacts do you already have? What additional resources will you require? What changes do you need to make? Realistically review and assess this when making your plan, and ask for extra support as required.

• Balance and fit. Check that all the areas of your life are in balance – if not, will your various goals make this happen? Will your goals support your long term plans and fit your ambitions, are they worthy of you, do they reflect your values? So while you are building that great career or business, ensure that you are also looking after your health, relationships, fun time, wealth and personal development etc.

• Take action! Make a start. Actually take the first step you identified when you formed your plan of action.

• Review and reward. Set some interim milestones as part of your initial strategy. This means you can check your progress regularly and see that you are moving in the right direction. And as part of this process acknowledge your achievements along the way and reward yourself for everything you accomplish. Celebrate!  http://Infosdemocracy.com

Cracking the Pareto Code

Ever heard of the "80/20 Rule"? That's the well-known principle that says that in every sales organization 20% of the salespeople win 80% of the sales (and money!) while the remaining 80% are all splitting up 20% of the revenue. So, which category do you want to be a part of - the Top 20%, or what I refer to as the Sales HEROES, right?

Where did this rule come from? In fact, the 80/20 rule is not a rule, it's a "law." It comes from the work of Vilfredo Pareto, an eighteenth-century Italian economist. His studies on economics and productivity led to the conclusion that in just about any endeavor, 80 percent of the productivity will come from only 20 percent of the efforts. Eighty percent of the profits are produced by 20 percent of the employees. In a police force, 80 percent of the arrests are made by 20 percent of the officers. It can be applied another way: 20 percent of a business's customers create 80 percent of the problems. And so on.

Want to be a Sales HERO? You can use Pareto's Law to your advantage! Create an action plan that embraces the law rather than fights it. Meetings, crisis management, phone calls, office chat, paperwork, getting your ducks all lined up in a row are NOT part of the 20 percent of your activity that is directly attributable to creating new business. There is only one task proven to directly lead to achieving your sales objectives: cold calling or prospecting. I have seen every possible attempt to find a way around Pareto's Law but none has succeeded. Once you accept the reality that you cannot change the rules of the numbers game, you will be able to make the decision simply to play by the rules or quit.

How many prospecting calls do you have to make? Let's apply Pareto's Law to find out. Let's say you decide to "complete" 100 prospecting calls in a given period of time. According to Pareto's Law, you will have had to walk through about five doors or made five phone attempts to actually reach one decision maker (20 percent of the total). Therefore, you will make 500 attempts to attain your goal of completing 100 prospecting calls. Of the 100 decision makers you actually spoke with, 20 (20 percent) are going to have a genuine interest and will stay in the game - your pipeline - for further follow up, while 80 (80 percent), no matter how good at selling you are or how much you know they need what you have to offer, are simply not going to be interested - they are out of the game for the time being. Now, through appointments, proposals, and follow-up calls, you will find that 80 percent (or 16) of the 20 prospects that were still IN the game are not going to buy (at least not right now), for whatever reason. 
There is absolutely nothing you can do about it. It's not you, it's the law. Don't worry, they may get back in the game later! That leaves four decision makers who buy your product now! Congratulations, you just made your first four sales! At first this may seem like small reward for all your efforts, but you will learn that it is a good, solid formula that will always help you get from ZERO to Sales HERO in 90 days! 
Try this - Invest 80% of your productive time prospecting for new business for three straight months. If you do, you'll find that from there forward you will never need to invest more than 20% of your time prospecting to keep your momentum going.
As you mature in your sales career you will learn many skills, techniques and ideas that will help you learn to work smarter rather than harder, and to leverage relationships and referrals to build your sales empire. Just remember – whenever you start fresh with a new opportunity, or if you find yourself in a slump and need to get out of it fast – start a 90 day action plan that embraces Pareto's Law – I guarantee you will be on your way to the Top 20% of all salespeople in the world!  http://Infosdemocracy.com

7 Tips to Starting a Successful Small Business

Getting a small business off the ground is challenging to say the least. Here are some tips which will prepare the ground for running a successful small business.

Have Goals

This is where it all starts – the foundation for success. Know exactly where you are heading. What will the business 'look' like in the future? How will you know when your business is a success? When you wake up in the morning, do you know what actions you have to take to get you on the road to success?

Take Action

The difference between success and failure is down to the actions you take. The failures in life are the people who know what they have to do but never do it. The successful small business owners are people who take action on their ideas, ones who never say, "I wish I had done …"

Seek Feedback

There is a saying that feedback is the breakfast of champions. During the early days of your business you must continually seek feedback about all aspects of your business. What works? What doesn't work? What needs changing slightly? Speak to customers, suppliers, your bank manager, your accountant - anyone who can provide you with a fresh perspective 
Find Out What Do You Don't Know

You can't expect to know everything about running a business. Undertake your own skills analysis and find out your areas for development. Once you know your knowledge gaps seek out courses, books and advice, which will get you on track.

Be Focused

Let no one distract you from achievement of your goals. At the start of every day get yourself into the frame of mind that you will only do tasks which will get you closer to your goal – nothing else matters.

Take Risks!

You will never achieve anything if you're not prepared to jump off the cliff a few times! We're not talking about risks which will put the business in jeopardy; just risks which are planned and thought out, yet at the same time test the edge!

Think Positive

Yes, the oldest cliché in the book, but totally true. See the positive in everything. If something has not gone right train yourself to ask, "What good has come out of this?" Understand that in every problem there is potential for good. http://Infosdemocracy.com
 

Tuesday, July 5, 2011

The Truth About Making more than Pennies with Google Adsense



Many people have been highly successful making money with Google's Adsense, some actually make thousands of dollars per day. But there are many who struggle that only make 1 or 2 dollars per day which can be very frustrating. Common mistakes are made by these people, and with just a little extra effort, their earnings could be greatly improved.

If you are interested in Adsense the first thing you need to do is choose a niche to work with. Don't just choose a niche just because of the high paying keywords it offers. You need to find something that you have a passion for or know a lot about. You will need to update your site regularly to keep up with competitors, and it's much easier to do this if you actually like your niche. The second point id like to make is that you need to assess your competition. If your niche has been done to death or there are too many competing sites you are decreasing your chances of success.

Another common problem is the content people put on their sites, it needs to be useful to your visitors and offer them value. Duplicate content is all over the net today and it is easy to find what I call adsense only sites which offer visitors nothing new just the same content from the previous site they visited. If you choose a niche you have a passion for, and knowledge about, you should be able to create a site with unique information that your visitors will value. If you do this your visitors will return and maybe even recommend your site to others.

The next mistake people make is the placement of there ads. It is very important to place your ads in strategic positions. If you don't spend the time doing this your click through rate, and earnings will be low. I recommend using google's help section in your adsence account. Do a search for 'heat map' this heat map shows you the positions that people are most likely to click. This type of information is invaluable, and will help improve your click though rate and earnings dramatically 

t's also extremely important to track your results. Google has channels you can create and use to track your ads so you can see what works best. Spending the time trying different positions and ad types on your site is well worth the effort.

All this information is useless unless you have a steady stream of website traffic. I recommend learning basic on page optimization which is tips on making your site search engine friendly. On page optimization includes things like using keyword pacific page titles, and correct use of meta tags.

More importantly people need to learn off page optimization which is basically getting links from other websites to your own. This will improve your search engine rankings and give you traffic from other websites. Off page optimization includes article submission, posting on forums relevant to your niche with your website in your signature, and swapping links with other webmasters.


Now you are ready to get out there and implement or improve your websites. We have learnt to, choose a niche we have a passion for, provide visitors with unique, and quality content. Place your ads strategically to improve your click through rate with the help of google's heat map. Tracking your ads with channels to see what works and what doesn't. How to get traffic to your website using on-page and off-page optimization.

For more information on these topics I recommend you watch these videos form Michael Cheney who has earned thousand from adsence. He spent a whole year locked away studying adsence strategies and come up with a system that is guaranteed to work for you. If you're not happy with Michael's videos he will happily refund your money no questions asked. You can find a link to his site in my biography box.  http://Infosdemocracy.com

Frequently Asked Questions about Articles of Incorporation

What are Articles of Incorporation?

Articles of incorporation are needed when a business decides to incorporate. Articles of incorporation are a set of rules that determines how a corporation should be managed and they are filed with the government in your area. In order for a business to become a corporation, the Articles of Incorporation must be filed with the appropriate agency. It is important to know that in, they may not be called Articles of incorporation in your area. They may also be referred to as Certificate of Organization, Certificate of Formation or Certificate of Organization.

Where do I file the Articles of Incorporation?

Articles of Incorporation must be filed with the government in the area in which you intend to incorporate. Typically the forms are filed with the Secretary of State. However, if approved you may use another regulatory agency or company. There will be a fee associated with filing Articles of Incorporation and this will vary depending on where you live.

The forms needed to file the Articles of Incorporation should be readily available to you from a variety of venues. You can obtain them by printing them on your computer from the web site of the Secretary of State. You can also obtain the forms needed by writing to or calling your Secretary of State and asking them to mail the form.

What information is contained on the Articles of Incorporation?

There is a variety of information that is required when you file the Articles of Incorporation. These are the basics in all areas. However, your local government may require additional information. It is important that you conduct full research on what your area may require.
The first piece of information to be listed on the Articles of Incorporation includes the name of the corporation. This will be the legal business name under which the corporation will conduct business. This should include any designators at the end such as Inc. or Ltd.

You will also be required to determine the purpose of your corporation as stated by the government in your area. The name and address of the person responsible for accepting any legal notices in regards to the business named, such as an attorney.

Another piece of information that is required on the Articles of Incorporation includes the number of shares the business is allowed to issue. The type of business the corporation is conducting will determine the amount of shares issued and how many people can hold them.

The final requirement for the Articles of Incorporation are the signatures. This should be of the incorporator or any directors along with the addresses of all signatories.

Other requirements that may be required in your specific area could include the duration of the corporation, if the corporation will have preemptive right or cumulative voting and if the business will offer various classes of their stock shares. It is important that you research all areas of the Articles of Incorporation and understand what is required and what additional items may be added to your filing.   http://infosdemocracy.com

Advertising in Yellow Pages isn’t Enough



Some people believe that yellow pages do not receive response like other advertising methods do and this is true to some extent but not in totality. When talking about traditional yellow pages, there sure is a decline in number of people opting for advertising in it. According to a recent report, even the most attractive advertisement in a particular section is not getting the response from callers like they used to get before. On the contrary, the prices of placing ads in directories are on a rise, which speaks a different, story altogether.
In reality different categories are witnessing different rates of decline. Like the lawyers category is seeing the maximum decline, where as emergency service provider’s section has the same call rate. And sections like mobile phones, real estate and furniture are seeing a rise due to the increasing customer demand. Altering the size of the advertisement or changing the look cannot do wonders any more.
Experts suggest that relying on yellow pages to get customers isn’t enough. Other options should be considered as well along with it. With the Internet reaching every home, nearly half of the Internet users use the net everyday. They prefer to buy stuff online, from the comfort of their homes. Research should be done on the Internet to get reviews about the product. People, who don’t usually shop online, also are also opting to shop online as information is provided at the click of a mouse. It is easier for people to trust as customers who used the product give their feedback about the product after using it.
A relatively newer concept is the yellow pages going online. The good thing about them is that they are updated frequently unlike the printed directories and can be viewed from any part of the world. According to researches conducted, the response increased by twenty five percent every year. So those who are interested to invest in yellow pages advertising can think of going online.  Directories are submitted to search engines, which on typing a keyword or phrase bring the results. Small and local businesses, too, can land on the pages brought by the result. The cost of creating a website can be saved if all the relevant information about the company is included in the online yellow pages. Look out for the date to renew the directory listing, and if there is a need to change the advertisement, it is not a big problem on online yellow pages. Some starter websites offer to place advertisement in their yellow pages for free. Search out for such websites on the Internet.
Larger businesses can start their own websites and place links in the online yellow pages. Articles can be framed about the business and can be submitted to Ezines and websites related to the area of business. Some websites also allow posting articles for free. The purpose of the yellow pages is basically to get potential customers but that doesn’t mean that existing customers should be neglected. Steps should be taken to strengthen the relationship with them and to retain their trust by maintaining the standard of the products supplied to them. Once they are completely satisfied, the price-rise won’t bother them and they will talk about the company to people they know, which will fetch new customers.
The objective is to work smartly and select the right method of advertising. If a business isn’t using any other method for advertising apart from using yellow pages, it can cause problems and the products may not sell. Analyze how much money is spent on placing ads in directories and estimate whether the amount of customers the business gets is desirable. Whenever a call is received from a potential customer, ask them how they got to know about the enterprise. This will help to analyze which advertising method is ideal for the business. It is never late to correct the mistake and go for the right method. http://Infosdemocracy.com

The Basic Ingredients For Advertising For Free


Advertising for free seems like an impossible thing when heard. But there are several ways by which the cost of advertisement can be conserved, with the help of some imagination and creativity.
A business wanting to advertise, can write articles related to their field of expertise that can be submitted to media and publications having interest in that particular field. The advertising article can have information about the company and dealership opportunity. Due to the rise in Internet users and websites, new websites have sprung up which offer free services. Articles can be written for these websites and they can be broadcasted for free, which will be viewed by hundreds of people everyday.
Once the business has gained some recognition, within no time it will gain popularity also among the crowds. This popularity can lead to them being invited on radio and television talk shows and even to interviews. Such kind of opportunities shouldn’t be missed as they provide a chance for free promotion. If it is taking a long time to get a break, the producer can be addressed with a letter that can be followed up by a telephone call or in-person visit. During the visit, the nature of expertise can be discussed about the business, which will be of interest to the viewers of the particular channel. Once a businessperson gains the status of being public-friendly, more offers start pouring in. 
Free bulletin board located in the neighborhood, like in grocery stores, libraries, and salons, are another good idea. Advertising circulars can be posted on such boards for free. Circulars for mass distribution can be handed out at the mall, shopping center, bus stops, particularly on weekends when there is a big rush. Students can be hired on part time basis for this purpose.
Promotional advertisement can be printed on the envelopes used by the business firms. Both the sender and the receiver can view this advertisement.  Promotional offers can be sent to customers by postcards, which should be utilized to its full, leaving only place left for writing the address.
Some of the new mail order publications offer free first time and seasonal deductions for advertisers. Other publications offer pay per inquiry space. Inquiries can be made about stand-by space, which means that the publication holds the submission of advertisement until the space is not sold and in that case, thirty three percent saving can be achieved. Usually local newspapers provide these kinds of offers.
If the business is involved in ad sheet or catalog publishing, other publishers can be contacted for the purpose of bartering an advertising exchange. 
They can place advertisement in their publication, in return for placing their advertisement in the business’s publication.   Free offers can be provided to the customer. 
This can be done by emailing or printing newsletter about information regarding the area of interest of the targeted customers and can be made popular by using tag lines. Attach a free coupon with it, which the customers can use it for shopping, if a criterion is met like minimum purchase of $ 50. By this the response will be huge and most of them will purchase something or the other to avail the free offer. The basic ingredient for advertising for free is imagination and research. Opportunities should be searched and a strong working force should be applied to increase the sales.  http://Infosdemocracy.com